We add value in the Retail sector, working across the board, moving the discipline into a broader context: the dialogue between different skills, led the design process and accompanied the choices in a different way. The sum of the professionals who interact with each other stimulate a continuous updating, widening the discussion to civil, social, anthropological, cultural and urban connotations, to involve users by offering them ever wider and more consistent spaces, services and experiences.
Unity Business Center has followed an alternative development path, the industrial area, now disused for several years, has been transformed into a commercial and tertiary micro pole. The urban regeneration intervention carried out by the architects and engineers of Cairepro has brought a new life to a place that has become inaccessible overlooking the Via Emilia, one of the main arteries of the city of Reggio Emilia, a place chosen by the main commercial assets to place its points sale in the Emilian city.
The designer responsible for the project and construction manager, the architect Mauro Nasi, describes the project as “a Building Restructuring that actually returns, also to the city, a new building of undoubted and recognized architectural quality, an anti-seismic structure, in the classroom A2 energy, with a large number of parking lots, which provided for the redevelopment of the public road system over the entire front. Architectural quality and traffic reorganization is reflected throughout the urban context, in fact transformed, revitalized and characterized both by day and by night by new views, perspectives and suggestions ”.
A few days ago he inaugurated the first commercial activity that took place, the Trony megastore, a commercial brand in the electronics and technology sector, which decided to settle in Unity Business Park for its first Reggio store. Below are some images of the inauguration ceremony, which took place before the opening to the public the following day.